Many surveys have been carried out in the USA; in order to discover where people read the news they are interested in. Before assessing the general results, it was thought that software development had offered so many tools in the current technological world that the Internet was surely the most common method of reading news, but conclusions were different from any previous speculation: television remains being the leader source of news in the country.
Although, there is an increasing curiosity for being aware of what happens all around the world, newspapers have lost their first place in the top rank. There is another important factor to remark from surveys results: news consumers who are addicted to television news consumption are older than those who get the latest news from the Internet.
Many surveys have been carried out in the USA; in order to discover where people read the news they are interested in. Before assessing the general results, it was thought that software development had offered so many tools in the current technological world that the Internet was surely the most common method of reading news, but conclusions were different from any previous speculation: television remains being the leader source of news in the country.
Although, there is an increasing curiosity for being aware of what happens all around the world, newspapers have lost their first place in the top rank. There is another important factor to remark from surveys results: news consumers who are addicted to television news consumption are older than those who get the latest news from the Internet.
The group of consumers that enjoy news online is the youngest at a median age of 30. Only some of them also watch news on TV or read a newspaper from time to time. Besides, there is a new group of more sophisticated consumers that use all sources to get their news. This group is supposed to be well-educated and engaged with their social environment. There is an important receiver of all those newspapers that are not printed: online news sources.
Current generations are growing up getting their news online for free, so it is more difficult to guide them towards traditional printed methods. On the other hand, the Internet represents a major opportunity to extend existing news companies. Through the software development available, they are ready to reach millions of people homes.
Nowadays, a software development company offer significant strategies to reach more news consumers. In the future the Internet will probably be even more powerful and this power will lead to more news expansion. That will be the right moment to display all the software development at the service of consumers.
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