If you are trying to make money from blogging or some other online venture there are certain things you must do if you are not to fail: you must get visitors and you must rank in the search engines. You can achieve both of these goals by paying for visitors at the search engines via pay per click or you can get visitors for free using article marketing.
The first thing you will need to do is research your article marketing subject. There are several good keyword tools available to help you choose which targeted phrases will bring you visitors but also you need to make sure there is little competition as well or you won't get good results in the search engines. Your keyword phrases need to be relevant to your sites topic and be getting plenty of search queries but not lots results. Read a more detailed post about keyword tools for a better understanding.
Once you have chosen your targeted phrases you will need to use them in your articles title, a couple of times in the first paragraph, a couple of times in the body and once again in the closing for best results.
Keep your article marketing real. In other words write it for people, not Google. Yes you can help it rank well by research and keyword tools but it's no good being number 1 in Google if no one reads the article. Keep it simple and to the point by using bullets.
When you are done, read it severall times and make sure it is written correctly and that you have your keywords in the right places. Once you have done that, read it again, several times. If it doesn't quite read correctly, rewrite the part and don't forget, while you may be an expert on the subject, the reader is not.
The ending of your article is the most important {part-section} and many who use article marketing miss this point completely. Your article gives the reader info that they have hunted out at the search engines but now you want them to get yet more information by going to your blog. Point out the benefits of clicking and visiting your blog. "Click here for more info" won't work any more. Tell them exactly why they should and what they can expect to find: a a much more thorough look at the topic, a place where others interested in the topic hang out and chat etc.
Finally be particular where you send your articles and it makes a huge difference if you rewrite your article each time you submit it to a directory or blog feeder. I would give the original version to ezinearticles.com and hang fire until they accept it before submitting it to any of the other directories. This is because ezinearticles are the most popular so get the most traffic but they will not articles that have already been published on other sites.
Article marketing is still by far the best way of promoting a site without spending ridiculous amounts on PPC. Just 1 article a day means around 100 articles on perhaps 1000's of other sites in just 3 months from now all with links pointing to your site.
For the ultimate bang in article marketing consider submitting your articles to Article Marketing Automation. The articles take longer to write but the benefits are ten times better than normal article marketing.
Tuesday, September 16, 2008
Article Marketing Can Bring Amazing Results For A Website
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