Sell FM is in trials

 

This weekend we had the second version of the sellFM transmitter in action.

We'd redesigned the signs to be a little more visible and explanatory as the feedback that we'd gotten was that people didn't understand that there was actually a message about THAT house.. .they thought it was an actual radio station where they'd have to listen to a whole bunch of ads about houses before getting to that one.

Of course, we were only hearing from people that didn't get it, presumably people that did heard it and drove on and we don't know what their reaction is.

I think the sign is a little TOO big and needs to come down to somewhere between the two. Still a topper sign, but not as small as the first version we did.